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What Is a Customer?
A Customer… is the most important person in any business. A Customer… is NOT dependent on us—we are dependent on him or her. A Customer… is not an interruption of our work, but the purpose for it. A...
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The Three C’s of Customer Retention
The key solution to keeping customers from defecting and retention high is to make scheduled follow up communication a major priority in your business and not just an afterthought. Here’s what I mean....
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Move the Needle-Exceed Expectations
Last September, I received an email from one of my sales coaching clients letting me know that they were terminating my contract. I asked for a brief explanation as to why. They indicated that 3 main...
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